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The embarrassment of Chris Kempczinski and the decline of fast food

The embarrassment of Chris Kempczinski and the decline of fast food

(Photo courtesy of msn.org) “After McDonald’s CEO Chris Kempczinski went viral for his Big Arch taste test, other fast-food executives decided to join in on the fun.“ Aaron Preziosi Connector Editor By now everyone has seen the video of McDonald’s CEO Chris Kempczinski trying the new Big Arch sandwich, if one could even call the miniscule morsel he extracted